Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success

Price: Email marketing’s power is matched only by how incredibly misunderstood it is. Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success. Updated and greatly expanded, the 3rd Edition of Email Marketing Rules will help you… […]

Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts and Generate More Sales

Price: While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy […]

Do’s & Don’ts of Email Marketing

Did you know that 20% of all legitimate emails never reach the inbox? Forrester predicts that in 2014, $144M will be spent on marketing emails that never get delivered. Sendgrid joined the Google Small Business Community ( to discuss best practices in email marketing. source

5 Steps to Start Email Marketing

Making sure all the pieces of your sales funnel are working together to build your business is critical and in the online space, that means setting up a great email … source