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On this episode I talk a little bit about email marketing. A lot of people say that email marketing is dead, however I believe its not.
I think that the way you use email marketing now is different than before, you can´t just email offers and pitch sales. You have to build a relationship with your list, provide them value, so that they trust you and they buy from your business.
Email marketing is a very stable stream of income because it allows you to control your audience, not depending on a traffic source like Facebook, Google, YouTube, etc. It is a way to connect directly with your audience and grow your business consistently.
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