Is Email Marketing Dead? No. Email Blast Are.
My thoughts on Email Marketing and Whether it Works.
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Email Marketing isn’t dead, at least not when you’re doing email marketing correctly. You should be creating value for your audience and have a focus on their needs and pain points.
When you’re just focused on yourself you’re doing Email Blast, which nobody is interested in because you’re blasting your content to them with no context.
With my email Newsletter, I went out of my way to have an effective content strategy that creates value for my user base and gives them something exclusive and a bit more personal.
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