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Should Law Firms Use Email Marketing? | Beyond the Bar



http://www.GLMTools.com Email marketing sometimes gets a bad rap in the legal industry. With so much spam in our inboxes, how can we show up like a welcome guest to our potential clients? GLM Chief Marketing Officer Charley Mann explains the power (and the pitfalls) of modern email marketing for attorneys.

Great Legal Marketing is a membership organization that teaches ethical, effective, and outside the box marketing. Founded by attorney and dad-to-nine Ben Glass in 2006, GLM helps solo and small law firms succeed by teaching modern, proven direct response marketing techniques. Every strategy taught at GLM is actively working at some of the most successful small firms around the country, including Ben’s own Personal Injury and Long-term Disability firm outside of Washington, D.C.

Ready to take your firm to the next level? Just visit:

Credits:

CEO: Ben Glass
Chief Marketing Officer: Charley Mann
Videographer and Editor: Colin Lynch

Edited in Adobe Premiere Pro CC

© Great Legal Marketing, LLC., 2018

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